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Liard said that compared with the same period of last year, the LED system showed that the sales of the products increased by 10.49%, and the gross profit margin was basically the same. Sales of LED backlight identification systems increased significantly, and gross profit margin increased by 2.71% over the same period last year. The LED small-pitch TV products developed by the company achieved sales income of 7,262.8 thousand yuan in the first half of the year, with a gross profit margin of 45.98%, which is much higher than other LED products, and is currently the main product of Liard.
After one year of operation, LED lighting products achieved a sales income of 5.85 million yuan. The gross profit margin was slightly lower than other LED products due to the initial development. During the reporting period, LED creative products showed that the gross profit margin of products decreased by 13.39%, a large decline, mainly due to the increase in the company's creative product design and construction costs. 
On August 11, Liard issued the 2012 semi-annual report. During the reporting period, Liard achieved total operating income of approximately 253 million yuan, a year-on-year increase of 12.62%; total profit of 30.09 million yuan, an increase of 2.57%; net profit attributable to shareholders of listed companies was 27.34 million yuan, an increase of 7.01%.