As we all know, after entering the 4G era, the contribution rate of traffic to operators is quite high. Previous calls, text messages and the like have gradually become almost "chicken ribs", and only the contribution rate of traffic has been rising. Operators naturally see the business opportunities, constantly increase investment and preferential efforts, hoping to incite more market opportunities, especially the network retention and new user turn, often see who has great incentives It is easy to turn to someone. Some people even apply for a separate number (mobile phone) in order to use the corresponding traffic preferences. At present, the three major operators have launched an unlimited number of packages within 100 yuan: such as China Mobile's "I use it" traffic package, in Beijing area price of 98 yuan / month; China Unicom's large and small "ice god card" There is an unlimited amount of domestic traffic; telecommunications "big cattle card" 49 yuan / month. According to the "Communication Statistics Bulletin of 2017" released by the Ministry of Industry and Information Technology recently, the average daily access traffic in December 2017 is as high as 2752MB/month/household, which will exceed 3GB traffic usage. In 2017, all mobile Internet traffic reached 23.5 billion GB, an increase of 179% over the previous year. And this trend continues. The development of the mobile Internet has led to an increase in traffic usage. In fact, we have already found that operators have launched local unlimited packages. With the cancellation of roaming and policy requirements, this package began to extend nationwide. As is known to all, on April 4 this year, Premier Li Keqiang chaired the State Council executive meeting. The meeting pointed out that it is necessary to implement the tasks set out in the "Government Work Report", focus on promoting economic upgrading and expanding consumption, and urge telecom enterprises to increase their efforts to reduce fees. From July 1st, the traffic "roaming" fee will be cancelled to ensure that the traffic tariff will drop by 30% this year. In the above, the household broadband price reduction of 30% and the small and medium-sized enterprise special line price reduction of 10% to 15% will further reduce the international and Hong Kong, Macao and Taiwan region roaming charges. The continuous advancement of policies has also prompted the three major operators to constantly adjust their own tariff levels and continue to extend to larger markets. Some operators have begun to push more traffic packages, and are no longer limited to local traffic packages, but can enjoy unlimited traffic anywhere in the country (except Hong Kong, Macao, Taiwan). And it can be expected that this trend will become an inevitable development direction. Although operators have introduced an unlimited number of preferential measures, sometimes there are preconditions, that is, unlimited but limited speed. For example, China Mobile's “I use it†traffic package only needs 98 yuan/month in Beijing. However, its official website information shows that the content of the traffic packet is 20GB for domestic (excluding Hong Kong, Macao and Taiwan) traffic, and the traffic package is included in the domestic (excluding Hong Kong, Macao and Taiwan regions) general traffic of 20GB, and the bonus traffic is valid for 3 months. After the domestic traffic in the package is exhausted, the network will be limited to a maximum of 1 Mbps. At this time, the customer does not charge the Internet, until the time exceeds 100GB, the Internet will be limited to a maximum of 128Kbps, but can still continue to use the Internet without charge. In the size of China Unicom's "Ice God Card", the small "Ice God Card" is priced at 99 yuan / month. In addition to the unlimited flow, it also includes 300 minutes/month of domestic calls. The big "Ice God Card" is priced at 199 yuan / month, domestic traffic calls are not limited. But for the small "ice god card", the same limited speed conditions, after the total domestic total traffic reaches 20GB in that month, the Internet speed will be reduced to 1Mbps. China Telecom's "Da Niu" price is 49 yuan / month, the first two months of free experience, the experience period, the province is unlimited, the national traffic 5G; after the expiration of the experience period began to charge, and unlimited flow to the national general. After the mobile Internet traffic reached 10G in the month, the Internet access rate was up to 1Mbps. The reason why people want to limit the speed is to let more people enjoy a good enough network experience, after all, because the base station can carry limited bandwidth resources. It is said that the bandwidth of a single base station varies from tens of M to several hundred M, so the number of users capable of supporting normal Internet access is limited in a certain area. If more and more people are performing large-volume operations for a long time, such as watching high-definition video online, continuously downloading, and using it as a WiFi hotspot for other people or computers to access the Internet, the bandwidth load of the base station will be greatly increased. When it accumulates more than the ability to withstand, it will cause other people to be affected by the Internet. However, since the operator has introduced an unlimited amount of traffic packages, it should be sufficient for the user's use needs. If it can't be reached or discounted, then don't use all kinds of gimmicks to attract users. It is better to tell the users honestly. Or directly recommend users to use other network modes. Of course, with the coming of the 5G era, the change of bandwidth will become a new trend. The speed is the most obvious change. Of course, the price can continue the current preferential model, and it will take some time to precipitate, but at least For speed changes can still be expected.
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