In the fourth quarter of last year, Huawei's mobile phone surpassed Xiaomi's position in the domestic market in the domestic market. In the second quarter of this year, according to the data of TrendForce, it was taken away by OPPO. In the face of the fierce impact of OPPO and vivo, it has always emphasized the creation of its own Hisilicon chip. For high-end mobile phones, it chose to use Qualcomm's Opteron 625 chip to release G9 plus to try to compete with OPPO R9 and vivo X7.

Huawei G9 PLUS

In terms of configuration, the vivo X7 chip has higher performance. It is Qualcomm's mid-end chip Snapdragon 652, which is better than the chip 骁 625 of the G9 plus, the helio P10 used by the OPPO R9, and the Snapdragon 625 used by its upcoming R9S. One level higher, the front 800W pixel and the rear 1600W pixel dual camera, the storage is 3G+32G combination. It is reported that its mobile, Unicom two versions, platinum Yajin, moonlight silver two colors, the official price is 2399 yuan.

However, OPPO and vivo have always focused on performance, but mainly in design, shooting, audio, etc. This is the disadvantage of Huawei G9 plus, the latter's appearance is too rough for men to use and not suitable for women.

In fact, Huawei has noticed that the design is too masculine, so it is rumored that a Nova brand will be launched for the women's market, which also reflects the fact that the G9 plus is not aesthetically pleasing in design.

The G7 plus of the previous generation of Huawei G9 plus was released last year. At that time, the price was 2099 yuan. Now the price of the sale in Jingdong has been reduced to less than 1,200 yuan in less than one year. The speed of price reduction shows that it is not as good as OPPO in terms of price control. Of course, the sales volume is even less comparable to the OP9's R9.

The G7 plus of the previous generation of Huawei G9 plus was released last year. At that time, the price was 2099 yuan. Now the price of the sale in Jingdong has been reduced to less than 1,200 yuan in less than one year. The speed of price reduction shows that it is not as good as OPPO in terms of price control. Of course, the sales volume is even less comparable to the OP9's R9.

Since its release, OPPO's R9 has achieved a record of 7 million units sold in 88 days with the strength of offline channels. The price is still at 2,399 yuan, which shows that it is better than Huawei in terms of price control. Of course, it also shows This phone is more popular than the Huawei G7 plus, so there is no need to sell at a significant price.

G9 plus is likely to repeat the overhaul of G7 plus's rapid price cuts. Due to the weakness of offline channels, Huawei is unable to sell its products at high prices, but in the face of the pressure of sales being overtaken by OPPO, we have to give priority to sales.

In addition, G9 plus is also subject to competition from its own products. Huawei's Kirin 650 has the same performance as the Opteron 625, and its positioning is also quite the same. However, the current glory of this chip is only 899 yuan, which is also the same as Huawei's positioning of the HiSilicon chip. The "tradition" of the same grade chip does not match.

Huawei is also learning about the promotion methods of OPPO and vivo to find celebrity endorsements. However, it is unfortunate that Wu Yifan, who is looking for it, just encountered some negative news, but it still forcibly found Wu Yifan's endorsement, which reflects its immature propaganda. In the past, brand companies often choose to quickly replace spokespersons when they encounter negative news.

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