DJI has recently made large-scale price adjustments for its own flight control products. The A2 flight control dropped to 3499, the NAZA-M V2 dropped to 1099, and the lowest price Naza-M Lite (excluding GPS) was as low as 299, with a maximum of 56%. The most direct reason for the sharp price cuts of Dajiang Feikong series products is the fierce competition in the flight control market. Independent flight control products are less and less used on consumer-grade or professional-grade aerial drones. It is obviously not the real purpose of Dajiang to compete for this market. So where is the price reduction in Xinjiang? The trend of aerial drone integration has been set In consumer drones, the flight control as a core component usually adopts a hardware integrated design, such as the Dajiang Elf 4, and the flight control is highly integrated in the flight control board inside the fuselage. The advantages of flight control integration are obvious. Not only are the design layouts compact, the integration is higher, but more importantly, it avoids the reliability problems caused by the electrical lead connections of the devices. Therefore, in the future, consumer-grade drones will be miniaturized and integrated. At present, the aerial drone with the largest proportion of the drone market has been integrated, and the aerial design needs to separately purchase the flight control, rack, pan/tilt, image transmission, remote control, special display and other equipment for assembly. It is cumbersome, and the complicated configuration and assembly process also blocks most people out of the door. The most important advantage of integrated design is in the interactive experience. The use of the all-in-one machine is far more friendly than the rear-mounted drone. Not only can the real-time flight of the APP and the camera's adjustment parameters be used, but the aircraft will directly prompt if the aircraft is abnormal, and the shooting picture can be played back at any time or even downloaded to the mobile phone for editing. This is not possible with rear-mounted drones, so now both individual users and aerial studios tend to buy an all-in-one as an aerial tool. Industry application exploration, mainstream modular design In the industry application and scientific research, the use of flight platforms and flight control is the more mainstream method. Today's flight control can be divided into open source flight control and commercial flight control. Common open source flight controllers include APM, Pixhawk, CC3D, etc. The open source flight control code is open. Therefore, many manufacturers adopt hardware self-made, code copy mode to produce flight control, and there will be many different manufacturers' products, but there are similar settings and The performance situation arises. Commercial flight control is mainly occupied by such old-age enterprises as Dajiang and Zero. Although the price of commodity flight control is relatively high, the parameter setting and product matching are much more convenient to use. Unlike the open source flight control wiring, the interface is more complicated, and some need to configure the interface and set the hardware parameters. Therefore, even if the price is higher, there are still many. Manufacturers of drone industry applications choose commercial flight control. Zero-degree old-fashioned drones, which started as a flight control company, were once known as the North and South Xinjiang. In May of this year, Zero announced the suspension of the retail sales of the two mainstream flight control "Gemini" and "X4V2". This move will undoubtedly make the flight control of Dajiang occupy a larger market share of the flight control. Whether using open source flight control or commercial flight control, for the UAV industry application, manufacturers have adopted flight control and self-designed rack assembly to debug, and to shoot, map, cast, and other functional modules of different needs, Then design and package your own drone products. Like the mobile phone industry, most companies produce mobile phones by purchasing hardware and solutions from upstream companies for assembly rather than de novo development. Therefore, after the price reduction of the flight control in Dajiang, the cost of purchasing the flight control in the post-loading drone sales segment can be greatly reduced. The reliability and technical advantages of commercial flight control will make some of the drone manufacturers using open source flight control replace the flight control type, which will reduce the technical threshold of the industry drone. Create a reliable flight platform with flight control as the core Flight control is the core of drone flight and operation. Different industry applications and modes are based on flight platforms and airborne equipment. The flight control has a data communication interface, which can perform actions according to ground command, such as patrol line and surveying, mount infrared or professional camera for shooting and recording, and realize remote control of airborne equipment. Due to the diversification of the use of drones such as industrial applications, there is obviously no way for a single model to meet diverse usage requirements. Therefore, most UAV companies have customized UAVs for specific needs, and selected the appropriate configurations to combine and produce UAVs according to the required configuration and load conditions. Among them, the flight control should be selected and debugged according to the size and weight of the rack, and the aircraft function should be expanded by programming the flight control. Therefore, the drone can enter more industries and stabilize the flight to complete the task, which is inseparable from the flight control. DJI accelerates its layout, and changes in the pattern are waiting to be seen In early this year, Dajiang released a high-end flight control, the A3 multi-rotor flight control system. In addition to its position in the high-end flight control market, the move can continue to enter the professional industry application field through flight control. At present, Dajiang has been equipped with A2 flight control agricultural plant protection machine MG-1 and professional film and television aerial camera M600. Will it follow the flight control to enter more industries? It is worth looking forward to. Although the current application of drones is extremely hot, the air intake of drones has passed, and capital is no longer concerned. The sharp price cuts adopted by Dajiang will inevitably affect the manufacturers in the industry, and the subsequent butterfly effect will continue. After that, what changes will happen to the drone market, let us wait and see.
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