“Because of the better overall market environment this year, coupled with reasonable product structure and customer structure layout and proper sales strategy, Zhaochi Energy Saving Lighting achieved a record high of around 130 million yuan in revenue in August.” Deputy General Manager of Zhaochi Energy Saving Lighting Zheng Haibin told Gaogong LED.

Zhaochi Energy Saving Lighting is mainly engaged in the R&D, production and sales of LED devices and components. It is based on the LED industry chain midstream packaging industry and is positioned in two core application areas of LED lighting and LED backlight. Its LED lighting products are mainly used in indoor lighting, LED backlight products are mainly used in LCD TVs, computers, mobile phones and tablets.

According to the financial report, Zhaochi Energy Savings achieved operating income of 568 million yuan in the first half of 2017, an increase of 32.57% over the same period last year. Mainly due to the steady expansion of the company's business scale, the sales volume of LED devices has increased significantly, and the sales volume to strategic customers has increased significantly.

Zheng Haibin said, "In 2016, the revenue of Zhaochi energy-saving lighting exceeded 900 million yuan. We are still optimistic about the market in the second half of the year. It is expected that the performance in 2017 will exceed 1.2 billion yuan."

The first 100 lines in the thousand line plan are fully mass-produced

In recent years, due to the policy catalysis of the development of energy-saving and environmental protection industries and the continuous driving of the LED terminal application industry, the core technologies of the domestic LED industry have continued to break through, and the gap with the international level has further narrowed. With the development of domestic industry and the influence of China's capital market forces, China's LED industry continues to penetrate domestic and foreign markets. South Korea, Japan, Europe and other global packaging production are shifting to China. The market share of Chinese enterprises continues to rise, and global LED competition The pattern is constantly adjusted.

Although the LED industry has recovered overall since the second half of 2016, it still faces fierce market competition. As the industry reshuffles, the polarization of enterprises is obvious. Undoubtedly, LED packaging enterprises with scale advantages, technological advantages and capital advantages will have better development opportunities in the future.

Since its establishment, Zhaochi Energy-saving Lighting has been rooted in the field of LED packaging, and has been deeply cultivated. The high-end packaging and display backlight products have been recognized by first-line brand manufacturers at home and abroad. With the expansion of the company's business scale, the capacity of the existing packaging production line can no longer meet the needs of daily business volume.

Under the trend of increasing industry concentration and vertical integration of the entire industry chain, in June this year, Zhaochi Energy-saving Lighting and Nanchang Municipal People's Government reached an investment agreement, which will add 1,000 packaging production lines in Nanchang, further expand production scale and drive local LED industry development.

According to Zheng Haibin, "This package expansion is mainly locked in the two major applications of backlighting and lighting. Our goal is to focus on the development of the white light market and strive to become a giant in the middle and high-end market. After the project is put into production, the annual output value is expected to reach 4 billion yuan."

It is worth mentioning that the first 100 production lines in the 1,000-line production line have been in full preparation and will be fully mass-produced on September 15.

“Frankly speaking, since 2017, our sales terminal has been affected by the capacity supply. The full production of the 100 production lines will not only improve the pressure on the client due to the long delivery period, but also better. To meet the needs of customers and increase our common competitiveness with our customers." Zheng Haibin said.

Because of the new expansion of 100 production lines, the follow-up expansion plan is also steadily advancing. Zhaochi Energy-saving Lighting has been actively recruiting and recruiting, and enthusiastically welcomes elites such as sales, R&D and management to join us. Of course, we also welcome everyone to recommend each other and recommend prizes.

COB production line reached a record high in August

In recent years, COB has become a must for all LED packaging companies. International manufacturers are also trying to seize the gap with domestic companies with high-quality and high-efficiency COB products, and seize a large share of the market. Today, the COB product line is expanded to focus on the improvement of high-quality, high-efficiency, cost-effective COB products, and to provide customized services and solutions to become the sales strategy of the mid-upstream manufacturers.

With the increasing advantages of COB in the field of commercial lighting, its directional lighting solutions also seem to be the mainstay of the future packaging field. This year, Zhaochi Energy Saving Lighting will use COB as the final sprint and continuously expand the development investment of new COB products. It is reported that Zhaochi Energy-saving Lighting has successively completed 12 new COB products, such as two-color and flip-chip, which can meet the needs of different fields of business photography and greatly expand the application market of the company's lighting products.

Zheng Haibin said frankly, "In the early days, many packaging manufacturers thought that the number of COB orders was too fragmented and there were many product specifications, so the market is not particularly valued. But now, we will integrate these issues and work closely with customers. To large-scale customized production, to provide customers with cost-effective products."

Up to now, Zhaochi energy-saving lighting has been configured with 30 production lines, including 5 inverted production lines and 25 active production lines. What is exciting is that in August of this year, the COB shipments of Zhaochi Energy Saving Lighting reached a record high.

“The future planning of COB's product line is very clear. We strive to achieve the highest quality and most cost-effective in the field of commercial lighting, and provide customers with more choices. Next, we hope that selling COB products can be as successful as selling 2835. Zheng Haibin finally mentioned.


LED Poster Display

LED Poster,LED Poster Display,Poster LED Display,LED Poster Screen

ShenZhen UHLED Technology Co., LTD. , https://www.uhled.com