Next month, the new iPhone is coming, and a year-long conjecture about the next generation of iPhones will open the mystery. The wave of "Guessing New Products" led by Apple has become an important ritual in the science and technology circle. Every time new products are released, various kinds of news begin to fly. It is precisely because of curiosity that everyone is happy to participate. Recently, the television circle also began a round of “guessing new products”. This was due to a set of posters produced by Chinese television group Hisong on the occasion of the Chinese New Year. It hinted that they will release new ULED TVs on September 7.

From the above group of posters, "7" should be the theme of the match with Tanabata. At the same time, the metal texture and silver luster should also represent the metal frame of the TV. It is likely to be a silver frame, and a process for improving the visual effect is added. , such as CNC high-light trimming. To extract the copy of the three pictures, the keywords should be "sound", "landscape", "legendary", and should represent the "sound quality", "picture quality", and "design" of television respectively. From the bottom "Only U, With U" can be seen this time is still ULED TV.
It looks like this is not quite different from the new products in the past. However, I don’t know if anyone has noticed that Hisense, which has always been “super-quality”, has not put this important selling point first, but will “ Take you to hear the voice of penetrating the mind "in the first place. Based on this, we can boldly speculate that for this new product, the weight of sound quality should be much larger than the picture quality.

Another poster undoubtedly supports this point - "broad vocal range". At the same time, this new product is named "NU7700" and belongs to the "influence series." This is a new series of Hisense TV. Just like the previous "Scorpio" and "Cho" series, the new series hints at the special status of new products and is likely to become the first product to create a new era in Hisense's TV sound quality.
Back to the sound quality, the trend of TV's sound quality and TV's ultra-thinning has always been a fallacy. We all know that sounds are produced by vibrations. Vibrations require space. Ultra-thin TVs obviously do not have enough space to put down enough sound units. Therefore, the sound quality of TVs has always been described as “listening to a ring”. Most TVs will take care of midrange vocals and high frequencies of some musical instruments as much as possible, and have poor ability to restore complex low frequencies.
However, this situation began to change after CES Sony introduced the A1 TV this year. Dafa used “screen sound field” technology to achieve screen synchronization and a wider sound field with screen vibrations. The added woofer also compensated for the bass performance of the TV. Insufficient, the TV's sound performance to a new level. However, the realization of this technology benefits from the use of OLED screens. What kind of "black technology" does Hisense's use of LCD screens achieve? Will the use of an external Soundbar be the same as other manufacturers to avoid the limitations of TV thickness? As we all know, this kind of design will undermine the sense of unity of television, and Hisense emphasized the "beauty of the United States", which means that the high probability will follow the design style of the previous product. Will the external Soundbar still be realized? There is doubt here.
In fact, the quality of Hisense TV's sound performance is regarded as the highest among domestically produced TVs. For example, in the series of products released some time ago, professional sound recording technology tailored by Waves was applied, and as many as 9 EQs were tuned. , which is twice as much as regular TV, and has added super bass, enhanced vocals, clear treble, and personalized 3D sound tuning design. For the ultra-thin skeleton series, the final performance is beyond expectations. Will this new product still use Waves technology?
In addition, will he spend huge sums of money to become the official sponsor of the 2018 FIFA World Cup? Will he continue to build this new product around sports events? For example, in the sound quality to enhance the surround sound and telepresence, with a wide sound field to reproduce the stadium's vast sense of space? Thought of this, I'm still a little excited as a fan. No matter what kind of technology is used, this time, Hisense's new products will inevitably lead to a killer in terms of sound quality. From the sources disclosed by the industry, it may be subversive. How is the truth, or wait for the release of new products after 7 days.

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